PRIVACY POLICY
**Jack and Gill**
**DDS Marketing Limited**
**Website:** www.jackandgill.co.uk
**Email:** Hello@jackandgill.co.uk
**Last updated: 16 October 2026**
## Introduction
Thank you for visiting Jack and Gill, a trading name of DDS Marketing Limited.
We are committed to protecting your personal information and respecting your privacy. This Privacy Policy explains how we collect, use, store, process and share your personal information when you visit our website, speak with our representatives or use our life insurance introduction services.
We take our responsibilities under the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and the Privacy and Electronic Communications Regulations (PECR) seriously.
By using our services, you acknowledge that you have been provided with this Privacy Policy. Where consent is required, we will request it separately.
## 1. Who We Are
Jack and Gill is a trading name of DDS Marketing Limited, a UK-registered company providing lead generation and customer introduction services.
We connect consumers interested in reviewing existing life insurance arrangements or obtaining new life insurance quotations with selected insurance brokers and intermediaries.
**Important FCA Information**
DDS Marketing Limited, trading as Jack and Gill, is not authorised or regulated by the Financial Conduct Authority (FCA).
We act solely as a lead generation and introduction service.
We do not:
– Provide financial advice.
– Recommend insurance products or providers.
– Arrange or underwrite insurance policies.
– Provide life insurance quotations.
– Assess the suitability of specific insurance products.
– Make decisions regarding insurance eligibility or acceptance.
Any regulated insurance activities, quotations, advice or applications are handled by the receiving insurance broker or intermediary operating under the appropriate FCA permissions.
## 2. What Information Do We Collect?
We may collect personal information that you provide when you visit our website, complete an enquiry, speak with our representatives or express an interest in obtaining or reviewing life insurance.
This information may include:
**Personal and Contact Information**
– Full name.
– Date of birth or age.
– Telephone number.
– Email address.
– Postal address or postcode.
– Contact preferences.
**Life Insurance Information**
– Whether you currently hold life insurance.
– Type of existing cover, such as mortgage or family protection.
– Current monthly premium.
– Existing level of cover and policy term.
– Existing insurance provider, where provided.
– Your interest in obtaining a new quotation or reviewing existing cover.
**Limited Health Information**
Where necessary, and subject to obtaining appropriate explicit consent, we may ask whether you have any serious medical conditions that could affect your ability to obtain a life insurance quotation.
We do not conduct detailed medical questionnaires, perform underwriting assessments or provide medical advice.
**Technical and Website Information**
When you visit our website, we may collect technical information such as:
– IP address.
– Browser and device information.
– Website usage and navigation data.
– Referral sources.
– Dates and times of website visits.
– Cookie information, where applicable.
We may also record telephone conversations for quality assurance, training, compliance, dispute resolution and evidencing customer consent, subject to applicable data protection requirements.
## 3. How Do We Use Your Information?
We use your personal information for the following purposes:
– To respond to your enquiries.
– To contact you about a requested life insurance quotation or policy review.
– To confirm basic information regarding existing insurance arrangements.
– To establish your interest in reviewing or obtaining life insurance.
– To introduce you to one selected insurance partner.
– To facilitate a telephone transfer or introduction to the selected partner.
– To maintain accurate records of enquiries, introductions and consent.
– To deal with complaints, enquiries and data protection requests.
– To improve the quality, security and effectiveness of our services.
– To comply with applicable legal obligations.
We do not provide insurance quotations or financial advice ourselves.
## 4. Our Legal Basis for Processing Your Information
Under the UK GDPR, we must have a lawful basis for collecting and processing your personal information.
Depending on the activity, we may rely on:
**Consent – Article 6(1)(a)**
Where you have freely agreed to a particular use of your personal information, including specified marketing activities or processing associated with an insurance enquiry.
**Legitimate Interests – Article 6(1)(f)**
Where processing is necessary for legitimate business purposes, such as responding to certain enquiries, maintaining business records, preventing fraud and improving our services, provided that our interests are not overridden by your rights and freedoms.
We may also rely on legitimate interests for direct marketing where permitted by applicable law, subject to the relevant balancing assessment and PECR requirements.
**Legal Obligation – Article 6(1)(c)**
Where processing is necessary to comply with a legal or regulatory obligation.
**Contractual Necessity – Article 6(1)(b)**
Where processing is necessary to provide a service under a contract with you or take steps at your request before entering into a contract, where applicable.
Where we process health information, we also require a separate condition under Article 9 UK GDPR, as described below.
## 5. Health and Medical Information – Explicit Consent
To help establish whether a customer may be suitable for a life insurance quotation or review, we may ask a limited preliminary question regarding serious medical conditions.
We only seek to establish whether you have any serious medical conditions that could prevent you from obtaining a life insurance quotation.
We do not request a full medical history or conduct detailed medical assessments.
**Consent to Processing Medical Information**
Before collecting health or medical information, we will ask for your explicit consent.
Where you provide that consent, you authorise DDS Marketing Limited, trading as Jack and Gill, to collect, process and share the relevant health or medical information you voluntarily provide with one selected life insurance partner or broker.
The purpose of this processing is to facilitate your requested life insurance quotation or policy review.
We rely on Article 9(2)(a) UK GDPR, which permits the processing of special-category personal data where the individual has provided explicit consent.
Agreeing to receive a quotation or review does not automatically constitute explicit consent to processing health information. We will request this consent separately before asking medical screening questions.
We will only collect and share information that is relevant and necessary for the stated purpose.
More detailed medical questions, insurance underwriting and eligibility assessments will be handled by the receiving insurance broker or insurer.
You may withdraw your consent at any time by emailing **Hello@jackandgill.co.uk**.
Withdrawal of consent will not affect processing already carried out lawfully before withdrawal.
## 6. Who Do We Share Your Information With?
Jack and Gill works with selected life insurance brokers and intermediaries to provide customers with access to competitive life insurance quotations and policy reviews.
### Our Exclusive One-Partner Guarantee
**We only share your personal information with one selected insurance partner or broker per enquiry, on an exclusive basis.**
We do not sell or distribute the same enquiry to multiple competing insurance brokers.
This means that, in relation to an enquiry made through Jack and Gill, your details will only be supplied to one selected partner, so you will not receive multiple calls from different insurance brokers as a result of us distributing your enquiry.
That selected partner may contact you to discuss your insurance requirements, review existing cover and provide an appropriate quotation.
### Our Insurance Partners
Depending on availability, suitability and the nature of your enquiry, your personal information may be shared with one of the following selected partners:
1. Tailored Life
2. Simply Covered
3. Assura Protect
4. Amore Life
5. Ava Financial
6. Cover Life
7. Intrinsic
8. Your Life Cover
9. The Right Broker
10. Easier Life Cover
11. Apex
12. Waddle Insurance
13. Finance Magic
14. Life Sure
15. Capital Finance
16. Money Sprite
17. Spencer Hayes Group
The selected partner will be responsible for any regulated insurance advice, quotations, recommendations, applications or policy arrangements.
Once your information has been transferred, the receiving partner may act as an independent data controller and will be responsible for its own processing activities in accordance with applicable data protection legislation.
### What Information Is Shared?
Depending on your enquiry, we may share:
– Your name and contact details.
– Your date of birth or age.
– Relevant existing insurance policy details.
– Your current monthly premium.
– The type of protection you are interested in.
– Relevant enquiry information.
– Limited medical or health information where appropriate explicit consent has been obtained.
– Relevant consent records and introduction details.
We only share information necessary for the relevant introduction.
## 7. Other Third Parties and Service Providers
In addition to the selected insurance partner, we may use trusted service providers to operate our business and website.
These may include:
– Website hosting and technical support providers.
– Customer relationship management systems.
– Telephone and communication providers.
– Secure data storage providers.
– IT and cybersecurity providers.
– Analytics and website performance services.
– Professional advisers, where necessary.
These organisations may process personal information on our behalf where required to provide their services.
Where they act as data processors, we require appropriate contractual safeguards to protect your information.
We may also disclose information where required by law, court order or an appropriate public authority.
These operational disclosures do not mean that your insurance enquiry is distributed to multiple brokers.
## 8. Marketing Communications and Telephone Contact
We may contact you by telephone, email or other permitted communication methods regarding:
– A life insurance enquiry you have submitted.
– A quotation or policy review you have requested.
– An introduction to a selected insurance partner.
– Relevant follow-up communications.
– Other marketing communications where permitted by law.
Any direct marketing will be carried out in accordance with UK GDPR and PECR.
Where consent is required for a particular marketing activity, we will obtain it before carrying out that activity.
Where we rely on legitimate interests for permitted live telephone marketing, we will respect applicable Telephone Preference Service requirements and any previous objections to contact.
You have the right to object to direct marketing at any time.
**To opt out of further marketing communications from Jack and Gill, email Hello@jackandgill.co.uk.**
We will record your request and take reasonable steps to ensure that you are not contacted again for the relevant marketing purposes.
If your information has already been provided to an independent insurance broker, you may also need to contact that broker directly regarding communications or processing carried out by them. Where appropriate, we will communicate relevant withdrawal or opt-out requests to that partner.
## 9. How Long Do We Keep Your Information?
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including enquiry management, record keeping, compliance, complaints and legal obligations.
Our standard retention period for enquiry information is up to **two years**, unless a longer period is necessary and legally justified.
Different retention periods may apply to records that must be preserved for legal, accounting, consent-evidence or dispute-resolution purposes.
When personal information is no longer required, we will securely delete or anonymise it, subject to any applicable legal obligations.
We may retain limited suppression records to ensure that customers who have opted out of marketing are not contacted again.
## 10. How Do We Protect Your Information?
We take appropriate technical and organisational measures to protect the personal information we process.
These measures may include:
– Restricted access to customer information.
– Secure systems and account authentication.
– Appropriate staff training and confidentiality requirements.
– Secure data transmission and storage.
– Access controls and system monitoring.
– Contractual safeguards with relevant service providers.
– Procedures for identifying and responding to data security incidents.
Although we take reasonable steps to protect your information, no method of electronic transmission or storage can be guaranteed to be completely secure.
## 11. Your Data Protection Rights
Under applicable UK data protection legislation, you have a number of rights in relation to your personal information.
These may include:
**Right of Access**
You can request confirmation of whether we process your personal information and ask for a copy of it.
**Right to Rectification**
You can ask us to correct inaccurate or incomplete information.
**Right to Erasure**
You can request deletion of your personal information in certain circumstances.
**Right to Restrict Processing**
You can request that we restrict certain processing activities where applicable.
**Right to Object**
You can object to processing based on legitimate interests in certain circumstances.
**You have the absolute right to object to the processing of your personal information for direct marketing purposes.**
**Right to Withdraw Consent**
Where we rely on consent, you can withdraw that consent at any time.
**Right to Data Portability**
Where applicable, you may request certain personal information in a structured, commonly used and machine-readable format.
To exercise any of these rights, please contact:
**Hello@jackandgill.co.uk**
We will respond to requests in accordance with the applicable statutory requirements, normally within one month.
## 12. Opting Out of Communications
We respect your right to decide whether you wish to receive further communications from us.
If you do not wish to receive further marketing contact from Jack and Gill, you can opt out at any time.
**Email: Hello@jackandgill.co.uk**
Please state that you wish to opt out of further marketing communications.
We will update our records and take appropriate steps to prevent further marketing contact.
Opting out of marketing does not necessarily require us to delete information that we must retain for legitimate legal or compliance purposes.
If you wish to request deletion of your information, please state this separately in your email.
## 13. Cookies and Website Tracking
Our website may use cookies and similar technologies to support website functionality, improve user experience, maintain security and understand website performance.
Cookies may include:
– Essential cookies required for website operation.
– Analytics cookies used to understand website usage.
– Preference cookies used to remember selected settings.
– Marketing cookies, where applicable.
Where required by law, we will obtain your consent before placing or accessing non-essential cookies or similar technologies.
You can manage cookies through the controls made available on our website or through your browser settings.
Disabling certain cookies may affect website functionality.
## 14. Information Relating to Children
Our services are intended for adults aged 18 and over.
We do not knowingly collect personal information from children for the purpose of providing life insurance introductions or marketing services.
If we become aware that we have inadvertently collected personal information from a child, we will take appropriate steps to delete or otherwise lawfully handle that information.
If you believe that we may hold information relating to a child, please contact Hello@jackandgill.co.uk.
## 15. International Data Transfers
Our services are primarily directed towards customers in the United Kingdom.
Some technology or service providers may process or store information outside the United Kingdom.
Where personal information is transferred internationally, we will ensure that appropriate protections are in place as required by applicable UK data protection legislation.
These may include applicable UK adequacy regulations or approved contractual safeguards.
You may contact us for further information about any applicable international transfer safeguards.
## 16. Automated Processing and Profiling
We may use technology to organise enquiries, manage customer records and assist with allocating enquiries to an appropriate insurance partner.
We do not make solely automated decisions that produce legal or similarly significant effects on customers as part of our introduction service.
Final insurance eligibility, underwriting and policy acceptance decisions are made by the relevant insurance broker or insurer.
## 17. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business practices, insurance partners, technology or applicable legal requirements.
The latest version will be published on www.jackandgill.co.uk with an updated revision date.
Where material changes affect how we process personal information, we will take appropriate steps to inform affected individuals where required.
We encourage customers to review this Privacy Policy periodically.
## 18. Contacting Us
If you have any questions regarding this Privacy Policy, the processing of your information, consent or your data protection rights, please contact:
**DDS Marketing Limited**
**Trading as Jack and Gill**
Website: www.jackandgill.co.uk
Email: Hello@jackandgill.co.uk
**Data Protection Enquiries:** Hello@jackandgill.co.uk
If you are unhappy with how we have handled your personal information, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO).
**Information Commissioner’s Office**
Website: www.ico.org.uk
Telephone: 0303 123 1113
We would welcome the opportunity to address your concerns directly before you contact the ICO.
—
**End of Privacy Policy**
**DDS Marketing Limited – Trading as Jack and Gill**
**Last updated: 16 October 2026**
We're ask a few 'Get To Know You' questions. We need to find out about you, so that we can tailor a policy exactly for you.
Unlike most insurance comparison websites, you're left to do it yourself. However, with us, you'll have a life insurance expert to discuss options with.
All of the tricky, time-consuming bits, we'll handle. All you have to do is chat to one of our friendly members of the team.
